• Bài giảng Global Business Today 6e - Chapter 12: Entering Foreign MarketsBài giảng Global Business Today 6e - Chapter 12: Entering Foreign Markets

    Question: How can firms enter foreign markets? Firms can enter foreign markets through exporting licensing or franchising to host country firms a joint venture with a host country firm a wholly owned subsidiary in the host country to serve that market The advantages and disadvantages of each entry mode is determined by transport costs and tr...

    ppt11 trang | Chia sẻ: baothanh01 | Ngày: 12/10/2018 | Lượt xem: 875 | Lượt tải: 0

  • Bài giảng Global Business Today 6e - Chapter 11: The Strategy of International BusinessBài giảng Global Business Today 6e - Chapter 11: The Strategy of International Business

    Question: What actions can managers take to compete more effectively in a global economy? Managers must consider the benefits of expanding into foreign markets which strategies to pursue in foreign markets the value of collaboration with global competitors the advantages of strategic alliances

    ppt19 trang | Chia sẻ: baothanh01 | Ngày: 12/10/2018 | Lượt xem: 1017 | Lượt tải: 1

  • Bài giảng Global Business Today 6e - Chapter 10: The International Monetary SystemBài giảng Global Business Today 6e - Chapter 10: The International Monetary System

    Question: What is the international monetary system? The international monetary system refers to the institutional arrangements that govern exchange rates A floating exchange rate system exists in countries where the foreign exchange market determines the relative value of a currency

    ppt22 trang | Chia sẻ: baothanh01 | Ngày: 12/10/2018 | Lượt xem: 844 | Lượt tải: 0

  • Bài giảng Global Business Today 6e - Chapter 9: The Foreign Exchange MarketBài giảng Global Business Today 6e - Chapter 9: The Foreign Exchange Market

    Question: What is the foreign exchange market? The foreign exchange market is a market for converting the currency of one country into that of another country Question: What is the exchange rate? The exchange rate is the rate at which one currency is converted into another

    ppt18 trang | Chia sẻ: baothanh01 | Ngày: 12/10/2018 | Lượt xem: 846 | Lượt tải: 0

  • Bài giảng Global Business Today 6e - Chapter 8: Regional Economic IntegrationBài giảng Global Business Today 6e - Chapter 8: Regional Economic Integration

    Regional economic integration refers to agreements between countries in a geographic region to reduce tariff and non-tariff barriers to the free flow of goods, services, and factors of production between each other In theory, regional economic integration benefits all members Over the last two decades, the number of regional trade agreements has ...

    ppt13 trang | Chia sẻ: baothanh01 | Ngày: 12/10/2018 | Lượt xem: 930 | Lượt tải: 0

  • Bài giảng Global Business Today 6e - Chapter 7: Foreign Direct InvestmentBài giảng Global Business Today 6e - Chapter 7: Foreign Direct Investment

    Question: What is foreign direct investment? Foreign direct investment (FDI) occurs when a firm invests directly in new facilities to produce and/or market in a foreign country Once a firm undertakes FDI it becomes a multinational enterprise There are two forms of FDI A greenfield investment (the establishment of a wholly new operation in a fo...

    ppt17 trang | Chia sẻ: baothanh01 | Ngày: 12/10/2018 | Lượt xem: 788 | Lượt tải: 0

  • Bài giảng Global Business Today 6e - Chapter 6: The Political Economy of International TradeBài giảng Global Business Today 6e - Chapter 6: The Political Economy of International Trade

    Introduction Free trade refers to a situation where a government does not attempt to restrict what its citizens can buy from another country or what they can sell to another country While many nations are nominally committed to free trade, they tend to intervene in international trade to protect the interests of politically important groups

    ppt14 trang | Chia sẻ: baothanh01 | Ngày: 12/10/2018 | Lượt xem: 1032 | Lượt tải: 0

  • Bài giảng Global Business Today 6e - Chapter 5: International Trade TheoryBài giảng Global Business Today 6e - Chapter 5: International Trade Theory

    Introduction International trade theory explains why it is beneficial for countries to engage in international trade helps countries formulate their economic policy explains the pattern of international trade in the world economy

    ppt15 trang | Chia sẻ: baothanh01 | Ngày: 12/10/2018 | Lượt xem: 914 | Lượt tải: 0

  • Bài giảng Global Business Today 6e - Chapter 4: Ethics in International BusinessBài giảng Global Business Today 6e - Chapter 4: Ethics in International Business

    Introduction Ethics refers to accepted principles of right or wrong that govern the conduct of a person, the members of a profession, or the actions of an organization Business ethics are the accepted principles of right or wrong governing the conduct of business people Ethical strategy is a strategy, or course of action, that does not violate...

    ppt9 trang | Chia sẻ: baothanh01 | Ngày: 12/10/2018 | Lượt xem: 1245 | Lượt tải: 0

  • Bài giảng Global Business Today 6e - Chapter 3: Differences in CultureBài giảng Global Business Today 6e - Chapter 3: Differences in Culture

    Introduction Cross-cultural literacy (an understanding of how cultural differences across and within nations can affect the way in which business is practiced) is important to success in international business There may be a relationship between culture and the costs of doing business in a country or region Culture is not static, and the action...

    ppt16 trang | Chia sẻ: baothanh01 | Ngày: 12/10/2018 | Lượt xem: 966 | Lượt tải: 0